Internal links (or sitelinks) showing the internal structure of a website. They're showing the way to the homepage and subpages, and helping the users to navigate with ease on the site. By a Google search sometimes we can see links to subpages as well, they're relevant to the searched word or term. These links are internal links, and they're taking the user directly to a subpage without going to the homepage first. Internal links are showing up in the search engine automatically. However there are some ways to improve the quality of internal links. You can use informative, concise names, and ignore repetitions. If you think that one of your URL's may not work well as a sitelink, you can ask Google to demote it.

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